Making an effective blog based on fashion, not a very tough job. if you are aware of fashion, and you would like to continue this for your blog, it’s high time to get started!
Making a post for a fashion blog is not so hard. But you need to know some basics about fashion, it’ll be great if you’re a fashion expert, and you would like to share your insight with your site’s visitor, okay then you can start right now.
There are a few rules that you can follow, to make your blog successful.
There are some topic to you can write in your blog
- Share your insight about fashion
- 5 Top Apps To Help You Get fashionable
- 7 awesome holiday makeup looks
- 5 steps to picking the perfect lipstick
- best worth-the-money beauty products
- beauty essentials you never leave home without
- How to make your look attaractful
- 5 steps to become a fashonable person
- Best product for your hair type
- Your 3 Favorite hair styling tools
- 9 favorite fashion accounts on instragram
- Tricks for make your attitude more attaracting
There are some tips that you should follow for getting a successful fashion blog
Step One: Figure Out your Fashion Angle
What makes you special? Now, that’s not a knock on you personally but it poses an existential question to help you put your reasoning into perspective.
There are too many blogs out there without a purpose or a unique approach. Ask friends and family and list out some ideas that you want to explore with a blog.
Step Two: Publish Mind Blowing Content & Network
After you’ve launched your blog, give every piece of content you publish some serious thought. Do a considerable amount of research to understand how the competition is resonating with their audience and use that as inspiration to curate content that will reach the next level. Quality outweighs quantity in this realm and I generally take up to a week before I publish anything.
Now that you’ve published some content, network your tail off. You should be communicating with countless people in the space before you even think about the next piece of content. Networking and making friends in the industry is the only way you’ll be able to garner some initial attention.
This means making friends and connecting with like-minded individuals, whether they’re your peers or your competition, they’ll most likely be able to help you. Stay active on Pinterest and Twitter and share your expertise to expect reciprocity.
7 Ways to Get Your Fashion Blog Noticed
Let’s be real here:
Blogging is HARD work.
Fortunately, 9/10 of blogs out there are terrible. I hate to be brash but it’s the brutal truth.
Being successful in the world of fashion involves getting noticed. If people don’t see and hear you, then something’s not working right.
A successful fashion blog shows that you can network, showcase your unique style, and establish yourself as an expert in this ever-changing world.
Before you start writing, though, make sure you have a solid concept of your blog’s purpose and brand. You want to confidently enter the fashion world with your bold new ideas.
Once the blog is up and running, there are six steps you need to take to get yourself noticed by the fashion world.
Grab your camera and put on that fashionable thinking cap, because we’re about to make a fashion statement to the world!
1. Start Promoting Your Fashion Blog Immediately
Now that you have an idea of how you want to rock the fashion world, you need to start producing posts and promoting them. When you first start, your readers will consist of friends and family that you reach out to via email or social networks. These people will provide valuable feedback. You’ll get to see what’s working and what isn’t.
Once you’ve tweaked your style and you have some posts going, it’s time to network with other fashion bloggers. Twitter is great for this since you can search based on hashtags and find similar bloggers and readers.
Reach out to them via direct message and ask them to check out your new blog, or maybe send them a tweet with a comment on their latest post. Building these relationships early on is key to getting noticed in the fashion world.
2. Create a Consistent Blogging Strategy
You should immediately put together a plan for how and when you’ll publish posts. Make it visible to readers as well. Let them know on your homepage or your “about me” page that you publish posts every Tuesday and Thursday, or whatever you decide. Set this schedule and stick to it, but keep your eyes peeled for any big developments in fashion.
If you’re on Twitter or Facebook and you see that someone is making waves with some crazy new fashion, then drop everything and write a post about it. Weigh in with your opinion and praise their decision or rip them apart. Either way, opportunities like that shouldn’t be left alone.
3. Reach Out to Your Favorite Brands
When you’ve gained a following, the next step is to start reaching out to agencies and PR firms that are associated with your favorite fashion brands. Seek out these firms and ask them to be added to their media list. When you reach out, show them why your blog is a perfect fit for their fashion styles.
Send links to posts where you’re wearing those brands and showcase your extensive knowledge of their styles.
4. Make Money From Your Fashion Blog
When you’re offering to do a piece on a particular brand, they’ll probably send you clothing to model on your blog. That’s awesome, but if you’re doing a promotional piece for them, you should get paid as well. You can think of it as a paid advertisement, just like fashion magazines use to keep their business healthy.
You shouldn’t rely entirely on promotional posts to make money blogging, though. If you start promoting any brand on the face of the fashion planet, your readers will lose trust in you because they’ll think you’re selling out. Only promote brands you truly wear and continue writing your normal posts in between these paid gigs.
5. Write Guest Posts on Other Fashion Blogs
You can only do so much on your fashion blog before you need to go elsewhere. Once you’ve gained a steady following, reach out to other fashion blogs similar to your own and pitch them guest posts. By doing a piece for their site, you open up an entire avenue of readers to follow that post back to your blog.
Do some research on these other blogs before you pitch an idea to them though. You want something that will resonate with their readers, while also showcasing your talents back at your site.
6. Present Yourself as a Fashion Expert
Sure, they have millions of followers on Instagram and YouTube, but they all started as someone who had a dream and a vision for the world of fashion. They’re experts, not because they’re better than anyone else, but because they worked to be seen that way.
Research and experience are certainly part of the equation, but ultimately you are the expert of your style. You created it, you’re promoting it, so no one else can do it better than you. Remember that in everything that you write on your fashion blog. You are the expert, so write with confidence and never back down from your opinions.
The fashion world can be a competitive and harsh place, which means you’ll need to put on your thick skin at times, but ultimately it rewards those who don’t back down and never give up.
7. Establish Yourself on Social Media
A fashion blogger must have a presence on social media. After all, fashion is almost 100% visual, so pictures are a must. The three sites you should focus on are Twitter, Pinterest, and Instagram. This is where the world’s top bloggers are living and it’s where you should be posting as well.
Remember when creating these profiles to have a picture of yourself that showcases your fashion. It could be a style of makeup you do or a shot of a particular outfit that you think speaks to your style. Regardless, it needs to scream you and your brand. Anytime you post something on your blog, promote it through these channels.
There are more about fashion blogs.
Being “fashionable” requires certain features – keeping up with the latest collections of right brands and designers, going to the right places, communicating with the right people etcetera – and it is not for everybody.
Fashion is greatly privileged and it´s accessing costs are high. However, the emergence of UCC´s allows participation in this specific subculture with no material limitations and makes fashion more accessible and democratized.
Although electronic-based fashion is without barriers and practically anybody can express and spread his fashion ideas it does not mean that there are no costs at all.
“Studies on the active blogging movement illustrate how rapidly a fashion cycle transpires online. Ideas circulated on blogs are generated, discussed, embellished, and forgotten on a quotidian cycle”
explain Liu and Donath (2006) and further claim that major costs in displaying high-quality electronic-based fashion lie in accessing the freshest and most salient information, and since the distribution of information online is low-cost, more time and effort must be invested into finding high-quality information.
As a result of this requirement, fashionable bloggers spend an enormous amount of time each day reading other blogs, seeking obscure websites, and writing posts in an attempt to be ahead of the fashion cycle.
For a variety of reasons which were outlined above blogs became extremely popular, and regardless the dilemma if bloggers can or cannot be considered as a professional, the fact is, that since 2006 when bloggers were officially invited to New York Fashion A week they have become part of the fashion industry.
Moreover within the short period bloggers moved to the front rows alongside Anna Wintour (editor in chief of American Vogue), Suzy Menkes (Fashion Editor of International Herald Tribune), and other globally influential fashion journalists as it is illustrated in pictures A4 and A5 taken during the New York and Milan Fashion Week – fall/winter 2012/2013.
Farrel and Drezner (2007) even argue that blogs can act as a leading indicator of future news coverage, and paraphrase The Ford Motor Company’s director of public affairs:
“The real value of searching the net, including blogs, is that you get a live picture of what people are thinking about certain issues. It means that you can predict if there is going to be an issue that’s going to grow and become something you need to respond to before it gets to the mainstream press.”
(in Farrel and Drezner , 2007).
Hauge (2006) adds the blog’s share on coverage of digital fashion news is rapidly increasing and disposes of several advantages over classic media. Blogs can quickly react and respond to the current happenings (depending on how often they are updated) which suits well to fashion news and even determines the impact on the fashion scene.
For an instance in Sweden, one of the most profiled journalists and writers mentioned in her blog how much she liked a certain brand and why the brand appreciated that and sent her one of their garments.
She reported that on the blog and started a discussion and buzz on this particular brand.
The company later claimed that it was very good and efficient marketing (Hauge, 2006, p. 18). Guzelis (2010) concludes that the power of blogging is that people talk with each other about topics of their mutual interest, and blogging is not a fad, as it provides people with the opportunity and power to actively communicate and interact which underlines the most important factors of this medium – awareness, participation, and engagement in conversation.
For those reasons blogs seem like a very useful and effective publicity and marketing tool, creating engagement and communication with customers (pp. 20, 21).
Despite the qualities of blogs, there are only a few fashion brands that incorporate them into their publicity tools.
In November 2009 The Times informed about the blog campaign Burberry as the very first campaign of fashion brand using this medium. As was claimed the campaign had enormous success and reached about two million page visits on an average 1,500 tweens every day (Leitch, November 14th 2009).
However, it is important to note that Burberry as well as previously mentioned Marc Jacobs is an exceptional user of those technologies among the fashion industry, and as brief analysis showed that the majority of well-known designers or brands such as Christian Dior, Channel or Versace still do not use blogs in any way.
To conclude, current online fashion can be seen as space where designers and brands stand at the one side, facing the recently altered environment, and fashion blogs as a new phenomenon, standing at the other side.
Due to social developments, particularly the innovations in interpersonal communication and the emergence of global markets, designers and brands are expected to adjust their communication models and start operating on local levels with highly targeted niche customers on one-to-one interactive level.
Although social media and blogs dispose of by features that can make this adjustment easier, the fashion industry, in general, hesitates to start using the full potential of this kind of media.
To look at the other side, blogging has become a huge phenomenon, offering many until now impossible opportunities to any web user, and to some extent even altering fashion consumption.
Despite the fact that there are no material or any other costs required by blogging, it does not mean that there are no requirements at all. Leading a successful blog requires to devote a lot of time and effort to provide unique content that would be valuable enough to be able to find and engage its audience.
Most blogs do not succeed and stayed in anonymity without any followers. It is important to remember that none of those two elements (fashion brands and fashion blogs) exist in a vacuum, in fact, they strongly depend and influence each other, although not directly.
Despite the challenges of fashion blogging, some bloggers did manage to find their audience and provide content valuable enough that they even become part of fashion journalism, and thus can be perceived as a bridge between those two at the first glance separated worlds of virtual fashion and fashion industry.
Which addresses the questions; who are these bloggers? and what determines their success?.
A lot of research has been done in the area of general blogging – its motives, business opportunities, comparison with classic journalism, impact on followers en Cetera, but practically no research has been done in the area of contemporary fashion the blogosphere, in sense of proper identification of those blogs and providing an explanation on what determines those particular blogs to appear on the top of the fashion blogosphere.
Starts from here
Consumer Insights for Fashion: How Top Brands Keep up With Consumer Trends
Consumer trends affect all industries, but perhaps none more so than fashion. Public sentiment drives purchasing decisions, and fashion brands need to know what consumers want before releasing their next range.
Easier said than done.
But while some brands get lucky with one or two particularly appealing designs, the top brands use data to anticipate and react to trends. This is part-science, part-artform. And to succeed in this hyper-competitive market, consumer insights need to be a central part of the business model.
So we’re going to look at a few examples of brands doing this well. More importantly, we’re going to see how other brands can adopt this approach to gives themselves the same advantage as their peers.
Let’s dive in!
The importance of consumer insights for fashion brands
Research company McKinsey says this is now a “winner-take-all business.” You’re in direct competition with other fashion houses, and there’s only so much profit to go around.
You literally can’t afford to lose customers.
In that same report above, McKinsey looked for key drivers in the fashion industry. What separates that successful 20% of the brands that struggle?
From their findings, two things:
Top brands rely heavily on data analytics, especially early in the creative process. Industry leaders are quick to react, and release new products within eight weeks. This is vital if you want to react to consumer insights and trends. That’s why global brands are heavily investing in market research and other sources of consumer insights; to succeed as a global fashion mark, you need access to good, timely consumer data. You also need to be able to put this data to use quickly, before a trend dies out.
We’re going to look below at how to get this data online. Since consumers spend so much time on social media and the Internet, these have become essential sources for insights.
But first, a quick refresher.
What are consumer insights?
We saw above that data is crucial. But more than just information, brands need to look for true insights into their buyers to serve them better.
So what’s the difference?
These are just the numbers – the points of information you have about your buyers and the industry.
Data can be incredibly useful if you can glean genuine insights from it. You’ll also have plenty of data that you can’t do a whole lot with.
These are more the result of good data, rather than the data itself. By gathering information, you learn more about your buyers and can make real changes to your products and services.
And that’s critical – if you can’t make changes based on your new data, it’s not an insight.
Smart brands are constantly looking for insights to help them improve their marketing and communication messages, and especially to improve the products themselves.
Now time for another example fashion blog post based on this topic:
Tricks to make your attitude more attracting
Starts from here….
5 Ways to Become More Attractive to Others
Feeling good about yourself makes you more attractive to others. And as you love yourself, your life becomes less burdensome and relationships become easier and more spontaneous. You don’t spend your time second-guessing what others are thinking about you or where you stand in your various relationships. When you have an internal sturdiness deep within your core, you’re able to adapt easily to the inevitable ups and downs that come with relationships.
Here are five ways you can feel better about yourself—and make yourself more attractive to others:
Don’t take yourself too seriously
You don’t have to be perfect to have solid relationships and love in your life. It’s being imperfect that puts people at ease. There is a kind of intimacy that takes hold, a sense that you can be open with this person because they are being open with you. Of course, it’s important to connect with supportive and non-toxic people.
Generally speaking, most of the time, with most people, the negative sentiments others communicate or imply about you are not insults to your character. Don’t give added attention to perceived slights; let the small stuff slide off your back. When you’re faced with valid or invalid criticism, see if you can laugh at yourself or make a joke. In the end, others don’t define you, no matter what they say.
Do the right things
If you struggle with self-esteem, you are likely seeking the approval of others. You’re covertly on the lookout for praise, and a sense that you belong and are doing the “right” thing. When you do this, you’re not thinking about the bigger picture because you’re too focused on yourself.
A busy quest for validation from others won’t necessarily bring it; in fact, your insecurity may push people away. Instead, do the right thing for yourself, for others, and society at large. Be generous to the people in your life and to those who have less: Listen, support, and give them your present attention. See if this brings you validation.
Live for yourself
People who have a sense of purpose and meaning are compelling because they exude strength. Focusing on how others may or may not be judging you waste precious time that could be spent on getting what you want out of life.
Ask yourself these questions: What brings me happiness? What would I like to accomplish in this life? What brings me a feeling of well-being and contentment? And then quiet the voice in your head that second-guess your choices, and start living for yourself.
There are a new topic to follow!
5 Easy Ways to Instantly Look More Fashionable.
Looking more fashionable isn’t always about wearing the trendiest, most expensive clothes, or mastering some complex styling trick. Sometimes it’s as easy as just tucking in your shirt or throwing on a pair of sunglasses.
1.Add a motorcycle jacket
A good motorcycle jacket improves every outfit; it doesn’t matter if it’s jeans and a T-shirt, a formal gown, or gym clothes. Black leather is the classic choice, but it’s not a must. Colors, prints, embellishments, whatever! It’s all good.
Wear your jacket on your shoulders.
Don’t think of your jacket as a jacket. Think of it as a cape with sleeves. Sleeves you are never to put your arms into.
Layers, layers, and more layers.
The more layers you have, the less likely any one piece is to make or break your outfit, so go crazy — a coat, over a jacket, over a mesh shirt, over a crop top. With a belt. And leather leggings. Under a skirt. You’re an onion. A fashionable onion.
Wear the wrong shoes
Whatever you would normally choose for footwear, choose the opposite. Trade your high heels for flat booties, your sneakers for high heels, and your sandals for sneakers. The more wrong it feels, the more right it is.
Wear something really small with something really big
A crop top with a ball skirt. An oversized top with cut-off shorts. Looking fashionable is all about playing with proportion and contrast. Not just big with small, but also hard with soft, tight with loose, and heavy with light.
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At the end of the post you get a clear concept of how you can write an effective blog post of fashion topic.
There is a lot of stuff to follow, you can google to get more idea. In this post, I tried my best to share the best idea so that you’ll get benefit from it.
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